Case Study

How BFAA Uses Coursy to Power Licensing and Training Across the Baltics

The Baltic Financial Advisors Association (BFAA) was established in 2015 to provide licensing and certification services for the banking and insurance industry across Latvia, Lithuania, and Estonia. Through its academy, BFAA manages examinations and continuous professional development (CPD) for thousands of financial advisors across the Baltics.

2015

Founded

4,500+

Registered users

3

Employees, one per country

9+ years

Partnership with Coursy

The Challenge

BFAA serves over 4,500 registered users with a lean team of three employees across three countries. They needed a system capable of handling examinations at scale while meeting high security standards required by the financial industry, along with flexible training and certification tools.

Why Coursy

BFAA selected Coursy as its learning management system over nine years ago, initially attracted by accessibility, competitive pricing, and local partnership status. The relationship evolved into a long-term partnership based on trust, support, and ongoing enhancements.

How Coursy Helps BFAA

Coursy enables BFAA to conduct licensing examinations smoothly across three countries with flexible question formatting and exam management capabilities. A customized continuous professional development (CPD) solution is integrated directly into the platform, representing a core operational strength. The system also supports bulk uploads, manual entry, and HR system integrations to manage user onboarding at scale, and reliable customer support is mission-critical, since exam candidates are often under pressure and need immediate technical assistance.

What is maybe the most important and beautiful in this partnership is that you can see how communication and feedback actually shape the system.

Diana Kvedere

BFAA

The Results

BFAA confidently delivers high-quality licensing exams and training programs to leading regional financial institutions. Over nearly a decade of collaboration, the system has evolved alongside BFAA's changing needs, regulations, and technological expectations.